Monday, 30 November 2015

How to Sell Your Product/Services with Public Speaking.

How to Sell Your Product/Services with Public Speaking.


If are you looking for a way to attract new customers, meet potential prospects or Joint Venture partner and become known as an expert in
your industry? Have you considered Public speaking? Public Speaking can help you achieve all that even more . If you feel like public speaking is not a better option for you because you’re shy , think again.
I’m shy myself , though you may not know it but i still address conferences , crowds and
audiences here in Nigeria. How did i do it? Its all about practice and practice. Public speaking gets easier when you practice. Toastmasters is a great , free organization that
can help you get comfortable speaking in front of a group. I am a member of Rotary International and it did help my public speaking career ,i joined when i was still in higher institution. You can also try simply having a friend record you speaking and play it back so they can
give you an honest critique of your speech patterns , body language and delivery. I did this so many times,my wife will use my smart mobile phone to do the recording while i do a 2 minutes presentation,she will help correct my mistake and today i am perfect. You break into public speaking with a less intimidating situation , like being on a panel
of discussion, teach or give a short speech about any topic of interest.

When you’re starting out in public speaking , it is best to think small. Fortunately , speaking in front
of small groups like sunday class in your church, teach children or clubs on a benefits for your business.
Begin by figuring out what market you want to reach. For example , if you own a gardening flower business, you might want to attract residential clients or owners of commercial facilities that
needs to decorate their compounds and environment with the tough of nature. Next thing is to determine where those customers are
likely to be found. In the example above , you could speak to homeowners’ associations or
gardening clubs if you’re trying to attract residential customers ; for the commercial facilities , you could find landlord organizations
and speak to those groups .

Find out what type of subject matter will both be relevant to your target customers and also serve your business . For instance, the
Gardener could speak to residential customers about choosing the right kinds of plants for different seasons, how to keep your home fire -
safe with landscaping or how to prevent pests. For the commercial facilities you could talk about
trends in landscaping or how to increase curb appeal. You want to talk about things that your
business is able to provide for them , so there is a natural tie- in between what you talk about and
what you can do.

Promote the event. Use press releases , email marketing, your website and social media to let
the local community know about the event. Depending on the venue , you may want to alert local media as well. You can even offer to write an article on the topic you’ re speaking
about, gaining more publicity.

Gather information about attendees . Have attendees sign up with their names, addresses and emails as part of registering for the event, or
just make a sign - up sheet available at the event for people who want to get mailings or email newsletters from you. You could also do and give out your classic business card
and collect business cards in return with a promise of a free landscaping
consultation.

Give away information. Handouts , brochures, checklists or other free information about both the topic you’ re discussing and your business give people something to hang on to and remember you with. This is also known as adding value to your speech .

Follow up . Dont be pushy , but do follow up after the event with attendees who've indicated
interest in learning more or receiving
communications from your business. The more often you speak in public , the more confident you’ ll grow , until eventually you may find public speaking to be one of your
most successful methods of getting new clients. Can you see that public speaking is a good way to market your business and and remain relevant in your field,it have really helped me a lot. Share this post on your friends social media and lets have your feed back comments. Think Positive.

Hope Uchemadu

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